Gaurav Taneja Pitch In 'Shark Tank' For His Whey Protein Brand After Divorce Scare With Ritu Rathee

YouTuber, Flying Beast, aka, Gaurav Taneja pitched for his whey protein brand in 'Shark Tank India' season 4 after divorce scare with wife, Ritu Rathee.

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By Medha Sengupta Last Updated:

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Gaurav Taneja Pitch In 'Shark Tank' For His Whey Protein Brand After Divorce Scare With Ritu Rathee

The famous Indian YouTuber Flying Beast, a.k.a. Gaurav Taneja, a few days back, was in the news for all the wrong reasons. He caused a divorce scare with his wife, Ritu Rathee. Things turned worse when he became the target of netizens' wrath after a video of his crying wife, Ritu Rathee, went viral on the internet. After a few days, Ritu clarified that she isn't an abla nari and that she has no issues with her husband. She also said that if at all there are any issues, those are there personal problems.

Gaurav Taneja's pitch from Shark Tank India season 4 goes viral

After creating a ruckus on social media with his vlogging channel, Gaurav Taneja decided to establish his own whey protein brand, Beast Life. For the unversed, Gaurav is a fitness freak and he has even founded his own milk and ghee brand. As Shark Tank season 4 is all set to premiere soon, we got a glimpse of Gaurav Taneja's pitch on the show in their recent teaser.

The Sharks seemed to be impressed by the YouTuber and asked questions about his revenue and income from YouTube. Vineeta had a very valid question about why he needs investment from them when he earns crores from social media.  

When Gaurav Taneja launched his own ghee 

Gaurav Taneja has been sharing glimpses of his farming journey on his daily Vlog. The famous YouTuber purchased Indian Gir cows from Gujarat and has been caring for them on his farms. Gaurav's mission is simple: he is going to deliver the best food product, following the old Bharat farming technique. The ghee, which is made on his farm, is organic, and it is made out of Vedic process in clay pots. On the first day of Chaitra Navratri, which also marks the beginning of the Hindu New Year, he launched it officially.

On April 10, 2024, Gaurav took to his Instagram handle and posted a video of his brand launch at this farm. It was a blooper clip of unveiling the curtains of his brand name. While he counted one to three, the curtain fell on its own at the count of two. However, Gaurav used the blooper as a promotional video. Also, let us remind you the starting price of Ghee is Rs.1,350 for 500 ml. 

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Let us know if you are excited to see Gaurav Taneja on Shark Tank season 4.

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