By Tanya Shree Last Updated:
Bollywood celebrities have always been known for their impeccable sense of style, glamour, and beauty. While many B-town celebs have been caught promoting and endorsing brands on their respective social media handles, in recent years, some stars have even launched their own clothing brands, ranging from athleisure to children's clothing. From being the brand ambassadors of reputed brands to now being the face of their own labels, celebrities have ventured into the world of fashion and beauty by launching their own brands.
Moreover, these B-town celebs have not only ventured in the world of the fashion and beauty industry, but they have also studied the best marketing practices to promote their brands. From focusing on emotional factors to making a personal connection with their audiences, B-town celebrities are well-versed in marketing tactics. So, here is a list of Bollywood celebs who are owners of popular fashion and beauty brands.
Katrina Kaif is one of the most stunning actresses in Bollywood. Her impeccable style statement and natural beauty often mesmerises her fans. Apart from being a stunning actress, Katrina is a proud owner of a beauty brand, Kay Beauty which was launched in 2019. The brand offers a range of high-quality, cruelty-free makeup products for women, including lipsticks, eyeliners, and foundation.
Anushka Sharma is one of the most loved actresses in Bollywood industry. Along with mesmerising her fans with her amazing acting skills, Anushka is also the owner of a clothing brand, Nush. The actress launched the brand in 2017. It offers a range of chic and trendy clothing for women, with a focus on comfortable and casual wear.
Jackqueline Fernandez is the ultimate diva in the fashion world. Her glass-like skin and stunning style statement often hit the headlines. Apart from being an amazing actress, Jacqueline is a sharp entrepreneur. The diva has established a clothing brand named, Just F in 2018. The brand offers a range of trendy and affordable clothing for women, with a focus on casual wear.
The popular fashion designer, Masaba Gupta is known for her unique style statement. Apart from being the owner of the clothing label, House of Masaba, she is also the owner of the beauty brand, Lovechild. For the unversed, Masaba launched her own beauty and skincare brand, Lovechild, in 2022.
When we talk about fashion, we can't help but mention the name of the most fashionable sibling duo in the entertainment industry, Sonam Kapoor and Rhea Kapoor. The duo never leaves a chance to stun everyone with their stunning style statement. And when it comes to owning a fashion brand, how can the sisters remain behind? They own a clothing brand, Rheson, that offers a range of trendy and affordable clothing for women, with a focus on casual wear. Their brand was launched in the year 2017.
The three popular divas of the Bollywood industry, Sussanne Khan, Bipasha Basu and Malaika Arora are the proud owner of a clothing brand, Label Life. They launched their brand in the year 2012. It is a lifestyle brand that offers a range of stylish and elegant clothing, home decor, and accessories for women.
Tiger Shroff is a fitness freak, and it is not hidden from anyone. Every now and then, the actor gets spotted setting examples with his fitness regime. Maintaining his love for fitness, the actor has launched a fitness and lifestyle brand. The brand offers a range of clothing, footwear, and accessories for both men and women, with a focus on fitness and sports.
Being Human Foundation is a Mumbai-based charity that is founded by Salman Khan in 2012. The brand offers a range of casual wear, accessories, and merchandise for men and women. The brand's ethos is to promote sustainable and ethical fashion, and a portion of its profits go towards charitable causes.
Hrithik Roshan is one of the hottest actors in the Bollywood industry. The handsome hunk is loved by millions across the globe. Apart from being an amazing actor, Hrithik Roshan is a proud owner of the brand, HRX, which is a fitness and lifestyle brand. The brand was launched in 2013 and it provides a range of activewear, casual wear, footwear, and accessories for men and women. HRX's mission is to inspire people to be the best versions of themselves.
Shahid Kapoor is the most versatile actor in the Hindi film industry. He has worked in blockbuster films like, Kabir Singh, Jab We Met, Jersey, Padmaavat, Vivah and many more. Apart from being an exceptional actor, Shahid owns a clothing brand, Skult in collaboration with Abof. It is a men's clothing brand that offers a range of casual wear, sportswear, and accessories. The brand's focus is on providing comfortable and trendy clothing for the modern man.
The Nawab of the Pataudi family and an amazing Bollywood actor, Saif Ali Khan is a proud owner of the brand, The House of Pataudi, which was launched in 2018. It is a men's fashion brand launched by the actor in collaboration with Myntra. The brand offers a range of ethnic wear, casual wear, and accessories for men. The brand's focus is on promoting traditional Indian craftsmanship.
Deepika Padukone is one of the most beautiful actresses in Bollywood industry. She sets the internet on fire with her impeccable style statement and beauty tips. Apart from being a versatile actress, Deepika is a proud entrepreneur who owns two popular brands, All About You and 82E. All About You is a clothing brand that the actress launched in 2015 in collaboration with Myntra. On the other hand, 82E is a self-care brand that was launched in 2022. It provides clean, vegan and cruelty-free skin care products.
The global icon, Priyanka Chopra has been ruling the world with her amazing acting skills and impeccable style statement. Apart from the acting industry, the actress loves venturing out into different fields. And hence, she founded a haircare brand, Anomaly in 2021. In 2023, her brand became the second wealthiest celebrity brand after surpassing, Rihanna's, Kylie Jenner's and Selena Gomez's beauty brands.
Alia Bhatt is known as one of Bollywood's most vivacious leading ladies. Apart from being an amazing actress, Alia is a loving mother to her daughter, Raha. And in 2020, the diva did something more to show her affection for infants and children by launching a clothing line called Ed-a-Mamma. She even made sure to provide fashionable options for expectant mothers in her collection of maternity clothes. The actress is passionate about environmental protection, and this value is central to her brand's mission of making sustainable, stylish apparel.
Shilpa Shetty is one of the most talented actresses in Bollywood. Even at the age of 47, she gives tough competition to the young generation actresses when it comes to fitness and fashion. Apart from being a stunning actress, Shilpa is a proud owner of a clothing brand, Dreamss. Unlike other actresses, Shilpa's brand focuses on leisure wear and night wear.
What more could you want from a skincare line if it were vegan, cruelty-free, and beneficial to both you and the environment? In 2019, Lara Dutta Bhupathi, the former Miss Universe, launched a skincare brand, Arias that combined high-quality goods with all-natural, budget-friendly ingredients. It offers a wide range of classic and pumpkin-based products like toners, facemasks, and fragrances.
The most gorgeous and sexiest actress in the entertainment industry, Sunny Leone is a proud owner of a beauty brand, Star Struck. The actress launched her brand in the year 2019. Her cosmetic line includes a wide range of beauty products, including vegan products.
Sonakshi Sinha is one of the most stunning actresses in Bollywood. The diva created a buzz on the internet when she posted a picture of herself flaunting a diamond ring. Many speculated that the actress got engaged, however, later, it was clarified that it was a promotion strategy for her newly launched press-on nails brand, SOEZI in 2022. It is a beauty, cosmetic and personal care brand which initially roll out with beautiful press on nail brand.
Increasing awareness of organic cosmetics, Australian-Indian model turned-actress, Lisa Haydon ventured into the world of entrepreneurship by launching her beauty brand, Naked in 2013. The brand offers a range of organic beauty products which are handmade. Moreover, Naked's items are reasonably priced, coming in at anything from Rs 600 to Rs 1200.
Anusha Dandekar launched a skincare brand, BrownSkin Beauty, during the pandemic for people with dark skin tones. The brand relies on all-natural ingredients to bring out the best in people with dark complexion. BrownSkin is 100% vegan, cruelty-free, and created in India, so you know you're getting a product that doesn't harm the environment or animals.
What do you think about these fashion and beauty brands that are owned by popular B-town celebrities? Let us know!