Is Lionel Messi World's Richest Footballer? Inside His Net Worth, Earns The Most Via Instagram

Legendary football player, Lionel Messi, is in India for a three-day GOAT tour that kicked off at Kolkata's Salt Lake Stadium. What was meant to be a memorable day for all Messi fans in Kolkata turned chaotic. This is because fans who got the high-priced tickets could not see Messi, either in person or on the big screen. This is because he was surrounded by dignitaries and politicians. Due to them, Messi was not visible, and angry fans attempted to break through the gates and threw bottles. This is Messi's second visit to India since 2011.

Lionel Messi is one of the greatest footballers in the world, who has won eight Ballon d’Or awards. It is the world's most prestigious annual football award given to the world's best male player. Lionel received the same between 2009 and 2023. It was in 2022 when Messi helped Argentina win at the FIFA World Cup. Well is Lionel Messi's the world's richest athlete?

Is Lionel Messi the world's richest athlete?

Lionel Messi is known to be the world's richest and most successful athlete. His net worth, according to a report by Lifestyle Asia, is USD 850 million as of 2025. At the age of 38, Lionel Messi has not just added his name to football history books, he has created a global empire. Messi's current net worth of USD 850 million has seen a USD 200 million jump from 2024, according to a report by Celebrity Net Worth.

Lionel Messi is known to be one of the wealthiest athletes, with his career earnings that have exceeded USD 1.6 billion and USD 400 million from varied endorsements. After taxes, investments, and expenses, Messi's assets fall short of the USD 1 billion mark. Messi in 2022 completed his long awaited dream of lifting the FIFA World Cup and matched the legacy of Diego Maradona who had once called Messi his successor to Argentina's football kingdom.

Lionel Messi's earnings from his game, football, and club ownership

Lionel Messi reportedly earns USD 130 to 135 million. His salary on the field is roughly around USD 60 million yearly. This amount is from Messi's contract with Inter Miami and the additional performance bonuses he gets. Messi also has a 10 percent stake in the club, which reportedly can grow in the upcoming years. Off the field, Messi earns around USD 70-75 million yearly via endorsements and business deals, according to a report by Lifestyle Asia.

Messi's most important contract, which is actually a lifetime deal, is with Adidas, where he reportedly charges USD 25 million. Lionel Messi also endorses worldwide global brands such as Budweiser, Pepsi, Gatorade, Mastercard, and Stanley 1913. Lionel Messi actually makes USD 135 million yearly, and his on-field income comes to around USD 60 million. He gets bonuses from his Inter Miami salary and also has 10% of ownership in the club.

Is Instagram Lionel Messi's primary source of income?

Lionel Messi has 510 million followers on Instagram, and according to a Times Now Digital report, he earns USD 2.7 million for every sponsored post. The platform has become one of the primary sources of income for Messi. For the unversed, Lionel Messi has an array of properties. A hotel chain with MiM hotels, an array of luxury homes located in Barcelona, Rosario, and Miami. His real estate portfolio has amounted to more than USD 200 million. Messi also has a private jet and exclusive cars such as Mercedes, Maserati, Range Rover, and Audi, along with a Toyota Prius.

According to Hopper, which is a UK-based Instagram planning and scheduling tool, Lionel Messi roughly generates USD 2.77 million for each sponsored post. It was more than what Messi earned via Instagram in 2022 and four times more than what he earned in 2019. A look at Lionel Messi's Instagram will reveal both his professional and personal worlds. There are snaps of him spending quality time with his wife and kids. He also shares pictures from his matches and also puts brand endorsement posts.

Lionel Messi is the owner of the Messi store

It was in 2019 when Lionel Messi had his first retail outlet of the Messi Store- a clothing line that he had launched in Barcelona. It was in September 2024 when he launched his own production company, known as 525 Rosario, and also has his own sports drinks called Mas+. Messi's greatest interest is his expanding hotel empire. He is the owner of MiM hotels, which are present in varied Spanish cities. In April 2021, Messi added Hotel MiM Baqueria as the first winter resort of the hotel chain. Then came The Baqueira property along with MiM Sotogrande. The other three hotel property chains that Messi owns are located in Ibiza, Mallorca, and Sitges.

Lionel Messi's luxurious lifestyle

Lionel Messi is known to live life king-size. His luxurious homes are located in Barcelona, Miami, and Rosario, apart from having private jets and luxurious cars. In 2009, Messi had purchased a house located in Pedralbes in Barcelona for USD 2 million and later invested in renovations.

What are your views on the net worth of Lionel Messi, who is a legendary football player?

Also Read: Lionel Messi And Wife Antonela Rocuzzo's Love Story, Childhood Sweethearts, Had Wedding Of Century

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