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Black Friday is a global event and is widely known for its shopping extravaganza. This day comes after Thanksgiving. For the unversed, Thanksgiving is a national holiday and is celebrated to honour the year’s harvest. While Black Friday is celebrated worldwide, it has a deep connection with the USA.
It falls on the final Friday of November and is considered the busiest day for retailers and shoppers in the United States. Now that Black Friday is knocking at the door, let’s learn when and why it is celebrated, especially in the US.

Black Friday is observed annually on the final Friday of November, following Thanksgiving, which is observed on the fourth Thursday of November in the US. Black Friday is well known for its exciting discounts and unparalleled deals across stores and online platforms. Shoppers in the US usually wait for this day to take advantage of discounted prices on electronic items, clothing, and more. This year, in 2025, Black Friday will be celebrated on November 28, 2025.

Black Friday is not just about bargaining; it is a carefully crafted strategy by retailers to boost their annual revenue. It is celebrated to kick off the Christmas season, with shopping that earns retailers profit. For many businesses, Black Friday is marked as the most profitable day of the year. The limited-time offer and countdown sales available both online and offline attract shoppers to purchase items of their choice at unbeatable prices. While buyers enjoy the golden opportunity to save big, retailers enjoy the surge in annual revenue and the opportunity to apply this Black Friday strategy. They also use this day to clear the old stocks and make room for new items before the holidays.

Originally, Black Friday was confined to the US, but with time, it has become a global event. Black Friday has its roots connected with mid-20th-century Philadelphia. Yes, you read it right. Earlier in the mid-20th century, Philadelphia police used the term Black Friday to refer to the huge, chaotic crowds on the streets of the US that came out the day after Thanksgiving. Traffic jams happened for two reasons- one for the shoppers and the other for the Army-Navy football game, causing trouble for law enforcement.
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But retailers seized the opportunity and turned the whole scenario into a positive, profitable outcome. During the '80s and '90s, Black Friday evolved into a famous shopping extravaganza, making both retailers and shoppers happy. The term Black Friday was originally used to mark the point at which retailers experiencing a loss "in the red" turned a profit "in the black". Over time, not only has the term Black Friday evolved, but it has also become a global event rather than a local one.

Now, in addition to the US, Black Friday is celebrated worldwide, including Canada, the UK, India, Australia, Germany, and the UAE. Big e-commerce platforms like Amazon, Walmart and Best Buy have played a significant role in making Black Friday a worldwide phenomenon. They have also helped shoppers by reducing the hassle of visiting stores, so they can enjoy exciting deals and save big while sitting at home.
Black Friday holds an important place in the economy. Its economic impact is wide and far-reaching. Often, retailers achieved record-breaking sales, leading to a significant increase in annual revenue. According to a report by Digital Planet, the US alone had exceeded billions every year. A similar upsurge is now visible in Europe, Asia, and the Middle East.

What are your thoughts on the global event, Black Friday? Let us know.
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